Project deep dive
Implementation details, architecture trade-offs, and outcomes from this engagement.
Roomrs – Curated Co-Living for NYC
Roomrs delivers curated co-living in New York City, matching residents with fully furnished apartments, flexible lease options, and concierge-style onboarding. The platform unifies customer acquisition, resident lifecycle, and internal operations tooling so teams can scale inventory without sacrificing service.
Key Features
- Inventory & Pricing Engine — Centralizes apartment data, furnishing packages, and dynamic pricing with live availability.
- Resident Journey Automation — Guides applicants from discovery through lease signing, onboarding, and community programming.
- Operations Control Center — Connects Strapi CMS, Zoho CRM, and internal tooling for marketing campaigns, tours, and support.
- Embedded Analytics — Surfaces leasing velocity, occupancy, and retention metrics to inform expansion decisions.
Technology Stack
- React & Next.js — Responsive resident experiences with server-side rendering.
- TypeScript & Node.js — End-to-end type safety and modular APIs.
- PostgreSQL — Authoritative source for inventory, leasing, and resident data.
- Strapi CMS — Structured content models powering landing pages and resident comms.
- Docker — Consistent build artifacts and reproducible local environments.
- AWS (ECS, Fargate, S3, CloudFront) — Scalable, containerized deployments with CDN delivery.
- Zoho Suite — CRM automations and pipeline tracking integrated into the platform.
My Contributions
- Full-Stack Feature Delivery — Built resident booking flows, internal dashboards, and content-driven landing pages.
- Platform Integrations — Unified data across Strapi, Zoho, and PostgreSQL with resilient synchronization jobs.
- Deployment Automation — Containerized multiple applications and rolled out AWS ECS/Fargate pipelines with staging gates.
- Operational Tooling — Implemented admin workflows for pricing updates, availability toggles, and resident onboarding tasks.
Why Roomrs Stands Out
✓ Curated living — experience tailored to NYC renters
✓ Unified tooling — that keeps marketing, sales, and operations aligned
✓ Cloud-native — architecture enabling rapid iteration and confident scaling






